Find the Book

Beyond Digital Hype is where many of the ideas in this site come together.

The blog captures individual moments—what worked, what didn’t, what surprised us.
The book connects those moments into a single, honest narrative about transformation as it actually happens

The book explores: 

• Why well-funded transformations stall
• How data work turns into activity without impact
• What finally helps leaders see clearly
• Why most “best practices” fail in real organisations
   

No claims. No outcomes. No hype.

It’s not:

• A framework-heavy guide
• A step-by-step playbook
• A vendor success story
   

If you’re looking for shortcuts, this probably isn’t the book you want. 

Readers who usually look for the book are:

• Directors and VPs accountable for outcomes
• Practitioners navigating the messy middle
• Leaders tired of transformation theatre
• Early-career professionals who value clarity over buzzwords
   

Available from
 

Links:

• Amazon UK:   https://amzn.eu/d/eXlg1v6
• Amazon IND:  https://amzn.in/d/dJlfOhq
• Amazon US:   https://a.co/d/hKl0C1n
• Amazon FR: https://amzn.eu/d/fWdn0jY

• Apple Books:  https://books.apple.com/gb/book/unlocking-business-value-through-data/id6754526392